Experience the New PFAFF Creative Icon 3

Join us for a complimentary event featuring a special presentation by an SVP Educator, where you'll experience the revolutionary new PFAFF® Creative Icon™ 3 before its official release this fall!

This exclusive event is your opportunity to see the latest innovations in sewing and embroidery demonstrated live, ask questions, and discover how the creative icon™ 3 is redefining what's possible for sewists and embroiderers. During this presentation, you'll see the newest technology in action, including:

• Exclusive Fabric Advisor: Simply select your fabric type and desired seam finish, and the machine automatically adjusts tension and stitch settings to achieve optimal results.
• 450 x 450mm Maximum Embroidery Area: The largest embroidery field ever offered on a PFAFF machine, allowing you to complete larger projects with fewer rehoopings.
• Free-Arm Embroidery Capability: Easily embroider tubular projects such as sleeves, pant legs, bags, and children's garments.
• Projected Sewing and Embroidery Guidance – Project stitch placement, needle position, and embroidery guidance directly onto your fabric for exceptional precision.
• Stitch Creator: Design and customize your own 9 mm decorative stitches to make every project uniquely yours.
• Exact Positioning with Scaling: Accurately place, resize, and align embroidery designs for precise placement and effortless multi-hooping.
• Hoop Scanning: Scan your hooped project to perfectly position embroidery designs before stitching begins.
• Newly Enhanced Embroidery Unit – Redesigned for improved performance, precision, and efficiency on even the most intricate embroidery projects.

Whether you currently own a creative icon™, another PFAFF® sewing machine, a machine from another brand, or are exploring premium sewing and embroidery for the first time, this event is the perfect opportunity to experience PFAFF's most advanced machine yet and see how these innovative features can elevate your creativity. If you're ready for your next machine or simply curious about the latest innovations from PFAFF®, we invite you to join us for an enjoyable, educational presentation. Come experience the new creative icon™ 3, discover its groundbreaking technology, and spend time with fellow sewing enthusiasts—no purchase is necessary to attend.

Exclusive Presale Opportunity
Guests attending this event will have the opportunity to reserve their PFAFF® creative icon™ 3 during the exclusive presale. Preorders placed through August 31, 2026, will receive an exclusive presale collection valued at over $3,000, including:

• Premium iPad
• CREATIVATE™ Elite One-Year Membership
• Grand Turnable Hoop
• Free Arm Embroidery Hoop
• $1,000 Curated In-Store Shopping Spree
• Exclusive Registration to the Live Virtual PFAFF® creative icon™ 3 Training Series

In addition to the exceptional presale collection, guests who attend this exclusive event and decide to preorder an Icon 3, will receive an additional $1,000 to spend at Select Sewing on machine accessories, notions, or anything else you are needing to complete your sewing room! We look forward to sharing this exciting new machine with you and helping you experience the future of sewing and embroidery.

Why Attend?

• Experience the new PFAFF® creative icon™ 3 before its official release.
• See the newest sewing and embroidery innovations demonstrated live by an SVP Educator.
• Ask questions and learn about the machine's exclusive features in a small-group setting.
• Be among the first to reserve the creative icon™ 3 and take advantage of the exclusive presale bundle.
• Receive access to an additional $1,000 in store shopping spree available exclusively to attendees.